Here’s a brilliant little stunt from Publicis timed to Fashion Week New York—a storefront on Canal Street called Deisel that appears to be a blatant knock-off store, but which is actually an official Diesel store in disguise. Canal Street, of course, is home to a notoriously sprawling marketplace of knock-off goods. Counterfeit Diesel products wouldn’t

Chloe Kim hasn’t slept in her own bed in months. Aside from a few pit stops in Los Angeles to repack, find her passport and snuggle her puppy, she hasn’t really been home in 100 days. She’s fighting jetlag and a cold but knows the people she’ll soon meet can elevate her from X Games

A Pennsylvania judge banned an entire fraternity from the state after a freshman pledge with a Baruch College chapter of the group died during a hazing ritual there. Chun “Michael” Deng was killed in December 2013 in a fraternity hazing ritual gone while trying to “rush” Baruch’s chapter of Pi Delta Psi, an Asian-American fraternity.

Sarinya Srisakul’s day job is saving lives. Straight up. As the New York Fire Department’s first ever Asian American female firefighter, Srisakul spends her working hours fighting blazes, responding to Emergency Medical Services calls, and solving whatever other disasters NYC throws her way. But her side hustle is just as heroic. When she’s not at the NYFD, Srisakul serves

The movie theater coming to Flushing’s massive Tangram project will consist of a 4D multiplex with seven auditoriums from the South Korean cinema chain CJ CGV. CJ CGV signed a lease at the 39th Avenue project, according to the Commercial Observer. The asking rent for the theater was $65 per square foot, and it should be for

Those iconic waxy, folded white Chinese takeout boxes have become so ubiquitous in America, they’re nearly as recognizable as the golden arches. But these cartons are so much more than an emblem of Asian-American fast food. They are symbols of struggle, entrepreneurship, and the will to make it in a country far from home. Behind

A lawsuit filed by four former employees at Macy’s Herald Square flagship store in New York City claimed the store racially profiled it’s Asian customers. The recently filed complaint alleged the store attendants were given instructions to limit the purchasing on Asian customers, as they believed they would re-sell the goods on other platforms. The lawsuit, filed

Signage for Korean grocery H Mart pops up Uptown. The area between Morningside Heights and the Upper West Side has quickly increased the number of Chinese and Korean restaurants recently, and now, it looks like H Mart — the Korean grocery store chain with a cult following — will soon be opening in the neighborhood, too. Harlem Bespoke spotted signage

The U.S. District Court for the Eastern District of New York (EDNY) appointed its first South Asian-American magistrate judge — Hon. Sanket Bulsara — Chief Judge Dora Irizarry announced this week. He is the first South Asian-American to serve as a judge within the Second Circuit. Just before his appointment to the bench in EDNY,

A restaurant in Manhattan’s East Village has apologized publicly and fired an employee after a customer was called an offensive term for Asian people on a receipt. Cornerstone Cafe on Avenue B acknowledged late Wednesday that a server referred to a customer as “Ching Chong” on the slip for a to-go order of steak and

The High Line-straddling Standard Hotel has found a surprise potential buyer, sources tell The Post: Hong Kong-based wheeler-dealer Goodwin Gaw. Of perhaps greater interest to the city’s potentially oversaturated hotel market, the purchase price is likely 15 percent less than what the Standard was in contract to sell for in 2014 — although the deal

A London-based Asian-style fast food version of Pret a Manger is coming to New York. ITSU plans to open its first US location at 530 Seventh Avenue in the Fashion District, at 39th Street, next year. The Asian-inspired fast food chain — think low-carb salads, crunchy veggies, sushi and smoothies — was founded by Julian

An Airbnb host who canceled the reservation of a guest due to her race has been ordered to pay $5,000 in damages, make a personal apology and take a course in Asian-American studies, authorities said Thursday. The California Department of Fair Employment and Housing announced the agreement with the former Airbnb host who canceled the reservation of

The indomitable poke trend is now also available to observant Jews — at least three certified kosher restaurants in New York have started to serve poke or will soon. The newest opening Kureiji is on the Upper West Side at 506 Amsterdam Avenue, as spotted by West Side Rag. It’s apparently a conglomerate of Asian

Asian-Americans are often thought of as doctors. Bankers. Success stories. While those examples exist, Asian-Americans are by no means monolithic. There’s a whole other side to the minority group that goes undiscussed. There’s the elderly retired Chinatown restaurant worker who has limited savings and must share an apartment with several other people. There’s the Cambodian refugee